Build your 2023
Toyota Prius Prime
SE
  • Toyota Prius Prime
  • Toyota Prius Prime
  • Toyota Prius Prime
$32,350
$425
$1,095
$33,870
Est. Monthly Payments

Select your trim, style, color and options

Trim Options

SE

Starting MSRP $32,350
Toyota Prius Prime SE
Engine: 2.0L 4-Cylinder DOHC 16V VVT-i -inc: permanent magnet AC synchronous motor
Transmission: Continuously Variable (eCVT) -inc: Electronically controlled
Wheels: Wheels: 17" x 6.5J 5-Spoke Aluminum Alloy -inc: 2-tone wheel covers
Radio: Radio: Toyota Audio Multimedia w/8" Touchscreen -inc: 6 speakers, wireless Apple CarPlay and Android Auto compatible, SiriusXM w/3-month Platinum Plan trial subscription, See toyota.com/audio-multimedia for details

XSE

Starting MSRP $35,600
Toyota Prius Prime XSE
Engine: 2.0L 4-Cylinder DOHC 16V VVT-i -inc: permanent magnet AC synchronous motor
Transmission: Continuously Variable (eCVT) -inc: Electronically controlled
Wheels: Wheels: 19" x 6.5J Machine Finished Aluminum Alloy
Radio: Radio: Toyota Audio Multimedia w/8" Touchscreen -inc: 6 speakers, wireless Apple CarPlay and Android Auto compatible, SiriusXM w/3-month Platinum Plan trial subscription, See toyota.com/audio-multimedia for details

XSE Premium

Starting MSRP $39,170
Toyota Prius Prime XSE Premium
Engine: 2.0L 4-Cylinder DOHC 16V VVT-i -inc: permanent magnet AC synchronous motor
Transmission: Continuously Variable (eCVT) -inc: Electronically controlled
Wheels: Wheels: 19" x 6.5J Machine Finished Aluminum Alloy
Radio: Radio: Toyota Audio Multimedia w/12.3" Touchscreen -inc: 8-speaker JBL premium audio w/amplifier, wireless Apple CarPlay and Android Auto compatible, SiriusXM w/3-month Platinum Plan trial subscription, See toyota.com/audio-multimedia for details